About Client
Dum Pe Dum is a cloud kitchen situated at Vastrapur, Ahmedabad. It serves an authentic range of biryanis. The founders noticed a gap in Quality North Indian & Non-Vegetarian Dishes in Ahmedabad, so they started a cloud kitchen with a vision to provide quality Veg & Non-Veg Biryanis.
Challenge
The client wanted to position their brand as a royal & authentic cloud kitchen satisfying taste buds with their delicious & #DumDaar food.
Overall brand development, designing, content & marketing had to be managed.
Solution
Right from brainstorming the brand name – Dum Pe Dum, designing brand identity to conceptualising all the social media marketing activities, we created a 360-degree branding & marketing strategy to support Dum Pe Dum vision.
We created a logo that depicted royalness in the fonts & colours we used in it.
We also designed their website, menu, digital advertisements, conceptualised photoshoots & did influencer marketing to meet the marketing objectives of the brand.
