About Client
GenXhom is a company that aims at creating better residential and commercial experiences for its customers by providing next-generation technology that turns conventional spaces into multifunctional domains.
Challenge
Following the ideologies of the Founders, our challenge was to develop their brand logo & identity, website, content, marketing brochure & digital designs.
Solution
We helped the brand to create their brand name: Genxhom.
With the idea of being future proof, we created a text-based logo that highlighted both boldness & flexibility. It was also created with an objective to be used as a product stamp. The X in the logo depicted the X factor every generation will experience.
Brand colour – Turquoise was used for GenXhom, as a symbol of innovation, simplicity and luxury; which blends in perfectly with the kind of product experience provided by GenXhom. It also aligns with the personality of the two women founders.
Marketing content, brochures, digital designs & a website was designed to convey the futuristic ideas and long term solutions that the company had to offer as a necessity for today’s way of living.
